For a few years in a row I have freelanced with the agency Hot Pickle and created creative wrappers based on a desired concept for their annual Ice Cream Conference.
Starting with IcePhone - the concept being that the entire virtual conference would adopt the Apple interface.
Logo Animation
The video above was created to be part of Unilever's Global Ice Cream Conference and shows generic apps morphing into key Ice Cream brands. It acted as a home-screen for the event and before each of the brands begun their presentations the relevant app would shake and open as if on an iPad.
Animation of the Wall's price board, showcasing new flavour innovations.
